Making positive connections the business way


Imagine you get the mail…usually its monthly bills. This one is different. Its a greeting card with a design that says ‘ we miss your business… and we appreciate your loyalty'.
You smile and begin showing everyone what you received. You then call and thank the person/company for their thoughtfulness.

This is a positive connection.

It leads to more business by way of a loyal customer/supplier. (Hint: Its also a great way to make b2b connections)
I am sure that all business owners or communication specialists would like this. A happy customer/supplier. Happy to be a part of a business that cares. Well, a handmade card can do that and a whole lot more.

How do they connect:

It gets their attention. In today’s world, things change fast. Capturing a customer’s attention can be challenging on a digital level. A handmade card makes them pause, look and appreciate that you took the time out to connect with them this way. As a result they reach out and connect with you. This is especially important when trying to establish/re establish connections. In today's world, "business is about standing out not fitting in".

The Resulting Effect:

  1. A lasting impression.
  2. The customer has a positive reaction
  3. Leads to extra business, loyalty and support.
Handmade Cards for Co workers/ employees

When you give a handmade card to a co worker/employee, you are saying 'I care'. Thus begins a harmonious and long lasting working relationship.

Sometimes a co worker/employee may need some cheering up after getting challenging news. A physical card helps them cope better.

Printed vs Handmade

People often think that a printed card is the only solution. But a handmade card goes further as you can tailor it to that person's needs at the time. This is a great way to build mutual, positive working relations.

You can send handmade cards for the following occasions

  1. Christmas
  2. Event Invitations
  3. Customer Appreciation Days
  4. Admin Professional Day
  5. Birthdays
  6. Job promotions
  7. Company goals achieved or milestones reached.
  8. Cards to remind of upcoming events.
  9. New product announcements and more



Hope you enjoyed this week's blog post and feel free to leave me a comment. If you wish to share this  blog post please email me at r_hamilton25@yahoo.com. Dont forget to also check out our website at www.sweetcherrycards.com for cards, new videos and announcements.

Have a great weekend!






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